Sprayon - Advertising

Client saw that their customer’s buying trends were limited to the same basket of products every month. The sales team had tried to change the buyer’s purchasing perception but the success was very limited. Harrison Consulting was briefed to communicate a simple but strong message in trade journals over a 6 month period and to follow this through with trade shows at major centres nationwide. Harrison Consulting created this trade advert for Sprayon to create awareness of the entire product range and trade show banners created the pull through.